My Brother’s Keeper

We have all been moved at some point in time by a powerful speech encouraging us to take action. Part of the art of rhetoric is the ability to inform, persuade, move, and rouse people to act, a fact that the Speaking Fellows embrace and continually seek to promote. Rhetoric is deeply embedded into our daily lives.

Political affiliations aside, Barack Obama is a fantastic example of an inspiring and moving speaker. One of the many examples in which he has embodied the power of rhetoric both content and delivery-wise is during his speech regarding the My Brother’s Keeper initiative, which seeks to create opportunities for boys and young men of color. If you have not watched this speech, I encourage you to watch it.

The My Brother’s Keeper #NewDayMovement at Columbia University exemplifies the power of spoken word when it comes to inspiring others to take action: “We hope that this video provides insight into our roles as men of color for our university, for its prospective students and for any others who are interested in the educational advancement of a young man. In addition, if our project inspires other students and colleges everywhere, we encourage them to also work to showcase how their men of color are excelling within their own community. Join the #NewDayMovement.” This video showcases the accomplishments of men of color on campus; breaking educational barriers, and going above and beyond their academic commitments and embracing their passions as dancers, tutors, mentors, and volunteers. I encourage you to watch this video and share it.

I hope that these initiatives will serve as a form of encouragement on Barnard’s campus. Women of color are doing great things for the community. Showcasing their talents and their accomplishments via social media outlets would also inspire other women of color across the nation to continue to strive for their goals. Using social media platforms as a way to spread a message, in this case about educational advancement, is just one example of how a speech can create action.

This initiative represents how rhetoric comes to life. I hope that this example serves to inspire those who have at one point been moved and inspired by spoken word to take a form of positive action. Rhetoric is powerful.

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